About us

newpop was founded in 2001 from a strong passion for home-design setting itself the goal from the beginning to make the best design objects dedicated to home and office furniture accessible to everyone.

The vast catalog offered by newpop consists of design objects produced by the best internationally renowned Brands that have written the history of world design, such as: Arflex, Driade, Iittala, Moroso, Stelton, O Luce, Brionvega, Danese Milano, just to name a few, but also by emerging and innovative Brands, as well as supporting independent self-productions by young and talented designers who can enjoy an interesting visibility.

Through free membership to newpop, one will be able to access all the very advantageous periodic offers and discounts, which will be communicated through newsletters and other communication tools. Members will enjoy a lot of other attached services such as : furniture assistance, useful information, trivia and trends related to the fabulous world of design. You can also follow newpop, sharing its passion for design, through the main social networks, such as Facebook, Twitter, Google+, Instagram and Pinterest.

The mission of newpop is to provide everyone with well-being in daily living through objects designed to last. Well-designed and functional lamps, bookcases, tables, chairs, and table accessories are more than beautiful objects because they facilitate daily gestures, enhancing the quality of life of those who live with them.

Added to all this is the expertise and seriousness of a company like newpop that, thanks to the experience consolidated over the years, through careful and scrupulous research and the intense relationships established with the best brands operating in the sector, always manages to offer the lowest price, thus making the possession of these wonderful products that make the environments of those who live there unique and exclusive accessible to all.